
Votivo
B2B Omni Channel Marketing
Design Lead
Votivo, a beloved fragrance house since 1994, unveiled a sophisticated rebrand designed to elevate the customer experience. The redesign introduces striking two-toned packaging with clear fragrance identification and detailed scent descriptions, creating a bold and intuitive shelf presence. As the designer and account lead for this exciting initiative while at OneCoast, I was instrumental in executing the campaigns, bringing this refreshed vision to life while honoring Votivo's legacy of crafting unique and memorable fragrances. The revitalized packaging and cohesive collection design now tell a more impactful visual story for their diverse product assortment, and we wanted that to come through aspirationally in the visuals and messaging.
Fresh Tomato Leaf
New Fragrance Launch 2025
Landing Page Video with correlating social reel